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The research was conducted in stages, all the time refining the prospect list.
STAGE 1 - ABS produced a list of 670 potential companies in 36 countries from our own databases, augmented with further research.
STAGE 2 - After applying a series of rigorous 'discriminators' and working in close consultation with the client, companies were gradually excluded from the list.
Eventually, sales presentations were made to the top 19 potential clients. The research saved the company months of unproductive selling time and large savings in opportunity cost for expensive key staff.
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